Your private travel office.
By invitation.
Your company has an office for everything but this.
One office for the chief executives who run the company and travel to win the room, and the clients they bring with them.
Some doors are never advertised.
The Cowboys Club Travel Club.
By invitation. A club that chooses its members.
Some doors open only by introduction.
Members are introduced through someone they trust. If you should know us, request an invitation. Every request is held in confidence, and membership is never disclosed.
A Forbes Five Star Travel Guide endorsed agencyDoors that are never listed.
Six kinds of access an assistant cannot arrange, described in outline. The detail is reserved for conversation.
What the doors open onto.
Aircraft, yachts, houses, seats and ships are the means, not the access. Any capable office can book them. Ours arrives with the six above already in hand.
Some of what we arrange cannot be written down.
Members see the full ledger in conversation with their Lifestyle Manager. This is all we are able to show here.
- Culture Members only
- Sport On request
- Private homes Members only
- Heritage By introduction
- Expedition On request
An extension of your office.
Your leaders’ time is the most valuable asset your company has. We protect it. One private office plans and manages every journey for your executives and their families, and for the individuals who retain us privately, so they arrive prepared, rested and unseen.
Built for the people who run things.
Founders & Business Owners · Presidents & CEOs · C-Suites & Leadership Teams · Family Offices · Private Individuals
The leadership team
One membership for the C-suite and the executives beside them.
Every household, one office
Several households and generations, each known by name, with one counterpart for the family office.
The executives' families
Spouses and children, each known once and never asked twice.
Retreats and investor trips
The board and partners, taken where the conversation goes well.
Alongside your people, never around them.
One counterpart
Your chief of staff has one name to call and one standing brief: the principal's preferences, the company's calendar, what has been approved and what has not. Nothing is arranged that the office has not seen.
Their calendar stays theirs
We take the travel off the assistant's desk, not the control. Flights, cars, rooms and dinners arrive as one plan to approve, in the format the office already uses.
Advance plans, in confidence
Routes, venues and timings go to your security lead ahead of travel. Who is going, and where, is never shared beyond the people who need it.
One invoice
Membership is billed to the company. Journeys are confirmed in writing before any deposit, and every expense arrives on one itemized statement for your finance team.
The Office, at The Star in Frisco at Dallas Cowboys World Headquarters
Long-standing relationships with the hotels, aircraft operators and yacht owners your leaders use most mean the better room, the earlier answer and doors a booking engine cannot open. Every call reaches a person who already knows the traveller.
Everything that moves, and everything it touches.
- Executive travel managementFor the C-suite and leadership teams, with duty of care and confidential travel when it matters.
- Board meetings, offsites and roadshowsInvestor roadshows, leadership retreats and board meetings, planned end to end.
- Client entertainingSuites and seats at sporting events, from AT&T Stadium to the Masters and the Grand Prix.
- Family office travel planningFor high-net-worth families and multi-generational travel, with one counterpart for every household.
- Private aviationPrivate jet charter from Dallas, Dallas Love Field and the private terminals of North Texas.
- Couples and milestonesHoneymoons, milestone anniversaries and travel for two, planned around the date.
A Virtuoso member office led by Linda D. Scroggins, Certified Travel Counselor, at The Star in Frisco at Dallas Cowboys World Headquarters. Serving Dallas, Frisco, Plano and members across Texas and beyond, as a private travel office and travel concierge.
Four steps. You see one.
Brief
A line, a call, a voice note. We ask only what we cannot already know from your profile.
Plan
One recommendation, with the reasoning. Alternatives only if you ask for them.
Operate
Your Lifestyle Manager oversees it as it happens, in your time zone.
Review
What worked, what did not, and what we learned about your preferences. Filed quietly for next time.
A retained office.
Private individuals, families and the companies they lead retain Affluent Luxury Travel monthly or annually, the way they retain counsel or a private bank: for judgment, relationships and availability.
Nothing here is preset.
We don’t publish a list of benefits. Your membership is composed with you, around the people it serves, agreed in conversation and set down in writing. It is written for you, not chosen from a list.
For individuals, and the people who travel with them.
- Composed around how you live and travel, and with whom.
- Composed in conversation, confirmed in writing.
For a company and the people who run it.
- Shaped to your leadership, your calendar and the way your office already works.
- Composed in conversation, confirmed in writing.
For a principal and immediate family.
- Arranged around every member of the household, from the principal to the youngest traveller.
- Composed in conversation, confirmed in writing.
For multiple households and generations.
- Built around each household and generation, with the discretion a family office expects.
- Composed in conversation, confirmed in writing.
Membership from $7,500 a month · or from $90,000 a year
Discretion is not a service we offer. It is the condition on which everything else depends.
Concur and Navan manage your company’s travel. We look after your C-suite’s.
One is a system for every employee, built to book within policy and process expenses. The other is a person who answers the private line, arranges the travel end to end, and opens the paddock, the private estate and the box at the Masters. Most members keep their platform for company travel and retain the Office for the leadership.
Membership is extended by invitation.
Membership begins from $7,500 a month, or from $90,000 a year. Full terms depend on the number of executives covered, the households behind them and the calendar ahead, and are confirmed in writing after the private conversation.
We qualify complexity, not net worth.
Our members are private individuals, couples, families and the companies they lead. What they share is a full year, a love of travel and a preference for privacy. We never ask for a balance sheet.
One founder’s standard, on every journey.
Linda D. Scroggins, CTC, has built this office on relationships that took years to earn. Every member is held to her standard, whoever takes the call.
She founded the Office because the people she served did not need more options. They needed fewer, better ones, and someone they could rely on to deliver them.
Today the Office looks after private individuals, families and the companies they lead, from The Star in Frisco at Dallas Cowboys World Headquarters. A few of the experiences we arrange are shown here. Most are arranged quietly, one member at a time, and kept between us. That is how our members prefer it, and how we prefer it too. If you are reading this, someone probably thought we should meet.
Linda D. Scroggins, CTCFounder and CEO, Affluent Luxury TravelWhat we are willing to put in writing.
We prefer to be discovered slowly. This is the record of Linda Scroggins and the office she founded.
Linda D. Scroggins, CTC
Founder and CEO, Affluent Luxury Travel
Virgin Galactic Accredited Space Agent.
Travel + Leisure Travel Advisory Board. Travel + Leisure A-List, seven consecutive years, 2020 to 2026. Panelist at the Travel + Leisure World's Best Summit, New York, and the Travel + Leisure Cruise Summit, Vancouver. Radio personality and host, The Affluent Life, Price of Business Network.
Affluent Luxury Travel is a Forbes Five Star Travel Guide endorsed agency. Named by Robb Report among the 14 best Black travel specialists in the world, 2023.
Founder of the Cowboys Club Travel Club. Football, Formula 1, golf, basketball and the World Cup, including the Super Bowl, NFL International Games, the Masters, the Kentucky Derby, the Indianapolis 500, the Monaco Grand Prix, the Women's World Cup, Wimbledon, the British Open, the Ryder Cup and the 2028 Summer Games in Los Angeles. Official travel partner of the Texas Legends, 2020. Texas Legends G-League Committee. Dallas Cowboys Club Committee.
Virtuoso member office; Goldman Sachs 10,000 Small Businesses program. ASTA, CLIA, IATAN, ILTM, PURE, Do Not Disturb and DUCO, Ultra by Private Luxury (by invitation).
Travel + Leisure: Sports & Entertainment, the World Cup, June 2026 issue, and “The Exhilarating Flavors of Singapore”, February 2023. Lifetime TV, The Balancing Act, KDAF-TV, The Daily Business Journal and The Price of Business Show.
Everything a member’s year asks of us, in business and in private: aircraft, private and commercial; residences, villas and estates; yachts and voyages; rail; expedition; the sporting, cultural and social calendar; the milestones a family keeps; and the company’s own calendar of offsites, roadshows and board retreats.
Certified Travel Counselor (CTC). Advising since 2002.
The Star in Frisco at Dallas Cowboys World Headquarters. Visits by appointment only. Request an appointment
The Hartwell household
Monaco, race weekend
May 2027 · 4 travellers · Residence on the harbour
- Thursday
- Farnborough, private terminalHeld
- Nice to Monaco by helicopterHeld
- Saturday
- Garage walk before gates openYour reply
- Qualifying, pit wallHeld
- Sunday
- Race, private terraceHeld
- Dinner for tenIn progress
Paddock passes are confirmed for Saturday and Sunday. I can add a garage walk at 08:15 on Saturday, before the gates open. Shall I hold it for four?
$18,400
Two invoices · next due 15 November 2026
Your photos stay private to your household. Élodie adds the office's photographs after each journey.
Where next, and with whom.
Linda sits on the Travel + Leisure Advisory Board. A few pieces from the magazine worth your time this season.
- The 2026 World's Best AwardsReaders' favourite hotels, islands and cruise lines
- The 2026 T+L 500The best hotels in the world
- The 2026 It ListThe year's most exciting new hotels
Paddock passes are confirmed for Saturday and Sunday. I can add a garage walk at 08:15 on Saturday, before the gates open. Shall I hold it for four?
Yes please, four. And for Sunday's dinner, could we get a table like this one? By the water, somewhere quiet.
Done. Garage walk held for four. For Sunday, I have two harbour terraces holding a table for ten. Details in the morning.
Urgent: 844-222-3500
A note from Linda.
- Monaco 2027. Harbour terraces are now allocating. Members who want a yacht berth should tell Élodie before 30 November.
- Antarctica. Two private-flight departures remain for December 2027, each for a single household.
- Thanksgiving at AT&T Stadium. Cowboys Club suites are holding for member families. Your invitation is in Events.
Tell us once. We remember.
More of what you love, and a few surprises.
Dates follow each event's official calendar. Élodie confirms availability and hospitality before anything is booked, and nothing is charged without your approval.
- “Prefers the quieter suite on the harbour side, away from the lift.” Élodie · Monaco 2026
- “The children sleep better with blackout blinds fitted before arrival.” Élodie · Paws Up 2026
- “Spouse enjoys a private Pilates studio within ten minutes of the hotel.” James · Charleston 2025
- Passports, 4 travellersAll valid beyond 2029Valid
- ESTA, household staffOne expires in 62 daysRenew
- Polar medical declarationsNeeded for AntarcticaOutstanding
- Travel insurance, Monaco 2027Comprehensive, cancel for any reasonIn place
- Membership agreementAnnual · renews January 2028Signed
- Mutual non-disclosureSignedOn file
- Private line
- 844-222-3500
- Passports
- •••• 4417 · •••• 4418 · •••• 9902 · •••• 9903
- Insurance
- Policy •••• 3381 · 24-hour assistance on the card
- Medical
- Shellfish allergy (spouse)
$18,400
- RetainerAnnual · paid through January 2027Paid
- Next payment15 November 2026
- Bank transfer (ACH) has no fee and is our preferred method for large balances.
- Cards are accepted, with a processing fee shown before you pay.
- Wire instructions are only ever given by phone by your Lifestyle Manager, never by email. If you receive bank details by email, please call us before sending anything.
- Card numbers are entered in a secure window run by our payment processor. They never reach our office or this website.
Someone who should know us.
Members may nominate two households a year. Nominations are read by the founder and handled with complete discretion. Your nominee is never contacted without your agreement.
Pay
- Amount
- Processing fee
- Total
Sample only. No payment is taken and no money moves.
Saved securely.
In the live portal, these fields belong to the payment processor (for example Stripe), so card numbers never reach our office or this website. In this sample the fields are switched off. Please don't type real card details anywhere on this page.
This is a request, not a booking. Élodie replies with options and prices for your approval.
Game day, arranged.
By invitation. A club that chooses its members.
Register for this season.
Beyond the calendar.
Not everything waits for a date on the calendar. Tell us where, when and who, and the Office returns options, priced and in writing. Nothing is charged online.
Bring your team aboard.
Three steps for each new member of the leadership team: a profile once, a note to the Office, and the benefits that come with membership.
Known once. Never asked twice.
Each traveller completes the confidential profile once: passport and documents, loyalty numbers, seat and room preferences, dietary needs and the people who travel with them. It stays on file and is kept current by your Lifestyle Manager.
Return a completed PDF to contactus@affluentluxurytravel.net, or simply ask and we will complete it with you by phone.
Introduce someone new.
The benefits, in full.
- A Lifestyle Manager for the executives covered
- A private line to the Office: 844-222-3500
- Travel profiles for each executive and household, kept current
- Business and leisure travel, roadshows, site visits, offsites and board retreats
- Major-event allocation planned a year ahead, and the Annual Review each January
- One counterpart for your chief of staff, and one invoice
- Confidentiality as standard; membership never disclosed
Tell us where you need to be.
A game we have not listed, an away weekend, a suite for the whole family.
Access, in practice.
From the board’s next offsite to a family’s summer, from a seat at the final to a house on a private island, the Office arranges the whole of a member’s travel and access, business and private. What follows is a glimpse, not a menu. Each journey is built for the company or family it is for, and priced privately.
Access
† Dates follow each event’s official calendar and are confirmed as they are announced. Every arrangement is subject to availability and confirmed in writing before anything is charged.
The Private Calendar.
The handful of dates worth arranging a year around. Villa d’Este on Lake Como. The Royal Box at Wimbledon. The paddock at the Monaco Grand Prix. The lawn at the Pebble Beach Concours d’Elegance. The first preview at Art Basel, before the doors open to anyone else. A box at La Scala on opening night. The Nobel banquet in Stockholm. And the invitations with no public name at all, a restaurant closed for your table, a house that answers only to a phone call. These are reserved for our members.
The rooms behind the rooms.
The events that matter most.
Football, Formula 1, golf, basketball and the World Cup. Allocation is held a year out for members.
Tell us where you need to be.
We will tell you what is possible, in confidence.
Bring your clients. Gain our access.
For established Lifestyle Managers with their own book of business. You keep your clients. Add our relationships, access and standing, and give them every reason never to look elsewhere.
Affiliated Lifestyle Manager.
You serve your own clients, under the Affluent Luxury Travel name and standards.
Our own member households are served by the core office and are never assigned to affiliated Lifestyle Managers.
What you will do
- —Serve your own high-net-worth and ultra-high-net-worth clients under the Affluent Luxury Travel name.
- —Plan complex journeys through our partner relationships: private aviation, yachts, residences taken in full, expedition, sport and culture.
- —Give your clients access and recognition our relationships secure, which they cannot arrange on their own.
- —Keep client profiles, documents and preferences precise and current in our systems.
- —Hold every interaction to our standards of discretion.
Requirements
- 01An established book of business: high-net-worth or ultra-high-net-worth clients who travel with you today.
- 02At least five years in luxury travel, private aviation, yachting, luxury hospitality or private concierge.
- 03Proven relationships with hotels, operators, villa owners or event rights holders in at least one region or category.
- 04Absolute discretion. You will sign confidentiality and affiliation agreements and complete a background check.
- 05Calm, precise judgment under pressure, and the habit of solving a problem before anyone notices it.
- 06Excellent written and spoken English. A second language is valued.
- 07Fluency with CRM, booking and itinerary tools.
- 08Industry credentials such as CTC, IATAN or CLIA are welcome.
How we hire
- 1Application, read personally.
- 2A first conversation with the team.
- 3A confidential review of your book of business and client mix.
- 4References, background check and affiliation agreement.
Tell us what you have made possible.
Every application is read. We reply to everyone, usually within two weeks.
Thank you. We read every application personally.
You will hear from us within two weeks.
Preview build: nothing was transmitted.
Tell us once. We remember.
One confidential profile for every journey: how you fly, where you stay, what you love and who travels with you. Complete what you like; everything can be finished later with your Lifestyle Manager.
Your information, held in confidence.
How Affluent Luxury Travel collects, uses, protects and shares the personal information of the households we serve.
Effective date: October 2026. Last updated: October 2026.
Who we are
Affluent Luxury Travel ("we", "us") is a private travel office at 5 Cowboys Way, Frisco, TX 75034. Questions about this policy or your information can be sent to contactus@affluentluxurytravel.net.
What we collect
We collect only what we need to plan and deliver travel for you and the people who travel with you:
- Identity and contact details: names, preferred names, date of birth, nationality, addresses, email and telephone numbers.
- Household and staff: details of spouses or partners, children (including names and dates of birth), and staff who travel with you, such as nannies, assistants, security and crew.
- Travel documents: passport, visa, Known Traveler and similar numbers. These are collected only through a secure, signed form or our encrypted document vault, never through this website.
- Health and accessibility: allergies, dietary needs, mobility needs and optional medical notes that you choose to share.
- Preferences: airline, hotel, dining, golf, shopping sizes, activities, destinations, loyalty programme numbers, special dates and privacy preferences.
- Payment information: card payments are handled by a secure third-party payment processor. We do not store card numbers on this website.
- Website information: what you enter in our forms, and limited technical information your browser sends when you visit.
How we use it
- To plan, book and manage travel, events and experiences you request.
- To share the details a supplier needs to serve you, such as a hotel, airline, aircraft operator, chef, guide or event organiser.
- To keep your traveller profile current so you do not have to repeat yourself.
- To contact you about your travel and, if you agree, to inform you privately when access opens to major events.
- To meet legal, tax, security and record-keeping obligations.
Sensitive information and children
Health information, precise travel documents and information about children are sensitive. We collect them only with your consent, use them only to arrange and protect your travel, and share them only with providers who need them, such as a medical provider or a hotel preparing for an allergy.
Information about children is provided by a parent or legal guardian. We do not knowingly collect information directly from children under 13.
Who we share it with
We do not sell your personal information. We share it only:
- With travel suppliers and partners, as needed to deliver your arrangements, including suppliers outside the United States.
- With service providers who support our office (for example, secure storage, e-signature and payment processing), under confidentiality obligations.
- With your delegates, such as a chief of staff or assistant, at the level of access you have authorised.
- When required by law, or to protect the safety of a traveller.
Travel outside the United States
Arranging international travel means sending information to suppliers in other countries, including the European Union, where it is handled under local law such as the General Data Protection Regulation. We share only what each supplier needs.
How we protect it
We use encryption, access controls and secure forms for sensitive information, limit access to the people serving you, and require confidentiality from staff and partners. No system is completely secure; we will notify you as required by law if a breach affects your information.
How long we keep it
We keep your traveller profile while you are a member or client so we can serve you on future trips, and delete or return it on request. Passport and medical details, and booking records, are kept for as long as you are a member, so we can serve you on every trip. When membership ends, we delete or return them on request, keeping only what the law requires for tax and accounting.
Your choices and rights
You may ask to see, correct, download or delete your information, withdraw consent for sensitive information, or stop receiving notices from us. Depending on where you live, including Texas and other states with consumer privacy laws, you may have additional rights and the right to appeal a decision about your request. Contact contactus@affluentluxurytravel.net; we respond within 45 days.
This website
This website does not use advertising trackers. It may use your browser's storage to remember a draft profile or that you have entered the site; this stays on your device and can be cleared at any time. We count visits to each page so we know what is read. The count uses no cookies, does not store your address and involves no outside company, and it is switched off if your browser sends a Do Not Track or Global Privacy Control signal.
Changes to this policy
We may update this policy and will show the date of the latest version above. Significant changes will be shared with members directly.
This page has moved on.
The address may be from our previous website. Everything the Office does is still here.
Terms of service.
The terms that apply to using this website. Membership and travel arrangements are governed by your written agreement and our booking terms.
Effective date: October 2026. Last updated: October 2026.
Using this website
By using this website you agree to these terms. If you do not agree, please do not use it. This website is for information and for requesting an invitation; no travel is booked through it.
Membership
Membership is by invitation and is not offered to the general public. Membership terms, including monthly or annual retainers, scope and renewal, are set out in a written agreement provided after a private consultation. If that agreement conflicts with these terms, the agreement applies.
Descriptions of experiences
Experiences, access and events described on this website are examples of what may be arranged. They are subject to availability, supplier approval, and the rules of event organisers and venues, and are not offers. Nothing is confirmed until it is confirmed to you in writing.
Your information
Information you provide is handled under our privacy policy. Please make sure information you provide about others, such as family members or staff, is accurate and that you are entitled to share it.
Member areas and passcodes
Passcodes for member areas, including the Cowboys Club Travel Club, are personal and confidential. Please do not share them. We may change or withdraw access at any time.
Intellectual property
The content, design and wordmark of this website belong to Affluent Luxury Travel or its licensors. Third-party names and marks, including those of event organisers, teams and suppliers, belong to their owners and are used for identification only.
Third-party suppliers and links
Travel services are provided by independent suppliers. We are not responsible for their websites, content or services, except as set out in our booking terms.
Limitation of liability
This website is provided as is. To the extent permitted by law, Affluent Luxury Travel is not liable for losses arising from use of this website.
Governing law
These terms are governed by the laws of the State of Texas. Any dispute will be resolved in the courts of Collin County, Texas, unless your membership agreement provides otherwise.
Contact
Affluent Luxury Travel, 5 Cowboys Way, Frisco, TX 75034. contactus@affluentluxurytravel.net
Booking and cancellation.
How proposals, payments, changes and cancellations work. Your written confirmation for each journey sets out the terms that apply to it.
Effective date: October 2026. Last updated: October 2026.
Our role
Affluent Luxury Travel arranges travel as your agent with independent suppliers, including airlines, aircraft operators, hotels, villa owners, cruise and yacht operators, event organisers and ground partners. Each supplier's own terms also apply to the services it provides.
Proposals and confirmation
Proposals are quotes, not bookings, and are subject to availability until confirmed. A booking is confirmed only when we confirm it to you in writing and the required deposit has been received.
Payments
- Deposits and final payment dates are set out in each proposal and depend on supplier terms.
- Many suppliers require payment well in advance, especially for major events, private aviation and properties taken in full.
- Our arrangement fees, where they apply, are shown separately and are non-refundable once services are confirmed.
- Prices may change before full payment because of supplier increases, taxes, fuel or currency movements. We will tell you before any change takes effect.
Changes you make
We will always try to accommodate changes. Supplier change fees and any price difference apply, and some services cannot be changed once confirmed.
Cancellations by you
Cancellations must be made in writing. Supplier cancellation penalties apply and can be up to 100% of the cost. Event tickets and hospitality, private aviation, villa and yacht charters, and buyouts are often non-refundable once confirmed. Each proposal shows the cancellation terms for that journey.
Cancellations or changes by suppliers
If a supplier cancels or materially changes a service, we will help arrange an alternative or a refund as the supplier's terms allow. If an event is cancelled, postponed or changed by its organiser, the organiser's policy applies.
Events beyond anyone's control
Neither we nor our suppliers are responsible for failures caused by events outside reasonable control, such as severe weather, natural disasters, strikes, government action, health emergencies or civil unrest.
Travel insurance
Comprehensive travel insurance, including cancel-for-any-reason and medical evacuation cover, is required for every journey and should be purchased when your first deposit is paid. If you choose not to purchase it, you must sign a written waiver before your booking is confirmed.
Passports, visas and health
- Travellers are responsible for valid passports (generally valid for at least six months after return), visas, entry permits and health requirements.
- Children travelling with one parent or without their parents may need a notarised consent letter.
- Please tell us in advance about any medical, mobility or dietary needs so suppliers can prepare.
Membership retainers
Monthly and annual retainers are governed by your membership agreement, including when they are billed, what they include and how they renew.
Our responsibility
We will use reasonable care in arranging your travel. We are not responsible for the acts or omissions of independent suppliers. To the extent permitted by law, our liability is limited to the fees paid to us for the affected services.
After your journey
If anything is not as it should be while you travel, tell your Lifestyle Manager straight away, so it can be put right on the spot. Anything you would like us to review afterwards can be sent in writing to contactus@affluentluxurytravel.net within 30 days of your return.
Governing law
These terms are governed by the laws of the State of Texas.